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The major factors driving the growth of this market are the rising median age of first-time pregnancies in women, decreasing fertility rate in women. Rising awareness about fertility testing among woman, easy accessibility of ovulation monitors on e-commerce websites are some of the other factors which boost the market growth.

Global Fertility Testing Devices Market is expected to reach USD 6,285.0 million by 2024 from USD 3,788.3 million in 2016, at a CAGR of 7.5% in the forecast period 2017 to 2024.

The new market report contains data for historic years 2015, the base year of calculation is 2016 and the forecast period is 2017 to 2024.

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Segmentation: Global Fertility Testing Devices Market

By product type

 By Product (Ovulation Prediction Kits {Urine-Based Ovulation Test Kits [Standard, Digital], Saliva-Based Ovulation Test Kits [Standard, Digital]}, Fertility Monitors {Saliva-Based Monitors, Urine-Based Monitors, Perspiration-Based Monitors, Others}),

By purchase mode (non-prescription or OTC-based and prescription-based),

By end user (homecare settings, specialty/infertility clinics, hospitals and others),

By Geography (North America, Europe, Asia-Pacific, South America, Middle East and Africa)

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RISING MEDIAN AGE OF FIRST-TIME PREGNANCIES IN WOMEN

For the 30 years prior, women had been mostly likely to have their first time pregnancy in their late 20s. However, in 2016, the birth rate for women ages 30 to 34 was 103 per 1,000, compared to the rate of 102 for women between the ages of 25 to 29. On average, women still get pregnant for the first time in their late twenties — at age 28, to be exact. According to the study, it has also found that while teen birth rates are down, as is the overall birth rate, infant mortality rates have stayed about the same.

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DECREASING FERTILITY RATE IN WOMEN

Total fertility rates can be defined by the average number of children born to a woman who survives her reproductive years (aged 15-49). This fertility has dropped globally by about half since 1960. According to Eurostat, globally the total fertility rate has decreased from 4.45 in 1970 to around 2.50 in 2014.

RISING AWARENESS ABOUT FERTILITY TESTING AMONG WOMAN

As the total fertility rate is getting decreased globally, awareness among women is also rising. Advancing maternal age increases pregnancy risks such as diabetes or hypertension and other fertility related disorders. Increasing awareness at an individual, family, community and social level as well as at primary, secondary and tertiary healthcare level regarding factors affecting male and female fertility will also drive the growth of the fertility testing devices market.

Major Players: Global Fertility Testing Devices Market

Some of the major players operating in this market are Procter & Gamble, Geratherm Medical AG and Alere Inc. The SPD Swiss Precision Diagnostics GMBH, Church & Dwight Co., Inc., Fairhaven Health, LLC, Prestige Brands Holdings, Inc., Hilin Life Products, Inc., Fertility Focus Limited, Babystart Ltd, Biozhena Corporation, Taidoc Technology Corporation, UEBE Medical GMBH, Accuquik, Quidel Corporation, Biomérieux among others.

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